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Is Folgers Coffee Good? Real Barista Opinions

Alright, coffee comrades, let’s brew up some truth about a brand that’s been percolating in American homes for decades: Folgers.

It’s like that old song you can’t get out of your head, “The best part of waking up…”–yeah, you know the one.

But let’s spill the beans: Is Folgers really that good morning wake-up call, or is it just nostalgic noise?

Being someone who’s sipped, slurped, and savored brews from the trendiest barista bars to the coziest kitchen nooks, I’ve got a latte opinions on java.

And Folgers? Oh, it’s got a story, honey.

Whether you’re a die-hard Folgers fan or a skeptical sipper, I invite you on this caffeinated journey as we grind down to the truth of this iconic cuppa.

Mug in hand, let’s dive deep into the roast, taste, and legacy of Folgers.

Folgers Coffee History

1931 folgers coffee tin

Folgers Coffee has a rich history that dates back to the 19th century. It all began in 1850 when James A. Folger started working at a coffee mill in San Francisco, which eventually led to the establishment of his own company, J.A. Folger & Co.

This company would later be known as the famous Folgers Coffee brand that you’re familiar with today.

In 1906, disaster struck when the Great San Francisco earthquake hit.

Remarkably, the Folgers building was the only coffee business to survive this catastrophe.

The resilience of Folgers Coffee carried on as their market share grew, eventually becoming the top-grossing coffee brand in the United States.

Throughout the years, the Folgers brand continued to innovate by introducing various products, such as Folgers Regular Grind and new Folgers Drip Grind.

In 1956, the Pioneer Steam Coffee and Spice Mills, Folgers’ parent company, was sold to Procter & Gamble, further expanding its reach across the nation.

Today, Folgers Coffee maintains its position as a leading coffee brand, thanks to its commitment to delivering high-quality coffee with a smooth and balanced flavor.

The distinctive taste of Folgers can be attributed to their special blend of coffee beans, which includes notes of caramel, chocolate, and nutty flavors.

Folgers Coffee Varieties

folgers classic roast
image: Mike Mozart/Flickr cc 2.0

Ground Coffee

Folgers offers a variety of ground coffee options for you to enjoy.

Their Classic Roast is a medium roast with a smooth, balanced taste that’s perfect for your everyday cup.

For a stronger flavor, try the Black Silk Dark Roast, which offers a rich, bold taste.

Instant Coffee

For those busy mornings, Folgers has your back with their instant coffee.

Their Classic Roast Instant Coffee Crystals are easy to use and carry about 57 mg of caffeine per teaspoon.

It’s perfect for when you’re on the go or need a quick caffeine fix.

K-Cup Pods

If you’re a fan of the Keurig brewing system, Folgers has a variety of K-Cup options.

With flavors like Colombian Medium Roast and Breakfast Blend, you can customize your coffee experience to match your personal tastes.

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Smooth Flavor

Folgers Smooth Flavor coffee is designed to provide drinkers with a rich taste without any bitter aftertastes.

It’s ideal for those who prefer their coffee to taste smooth and mellow.

French Vanilla

For lovers of flavored coffee, Folgers offers French Vanilla, a mild roast coffee with a hint of creamy vanilla flavor.

It’s perfect when you’re in the mood for something sweet and comforting.


Another option for flavored coffee fans is Folgers Hazelnut variety.

This medium roast coffee boasts a subtle hazelnut taste, making it ideal for those who love nutty flavors in their cup.

Black Silk

Folgers Black Silk is a dark roast coffee that provides a rich, bold flavor.

If you’re someone who prefers their coffee strong and intense, this variety is for you.


The Folgers Colombian variety is a medium roast coffee made from 100% Arabica beans sourced from Colombia.

It provides a robust and full-bodied flavor that’s sure to please fans of Colombian coffee.

Breakfast Blend

Folgers Breakfast Blend is a light-bodied and mild roast coffee designed to start your day on a gentle note.

It’s perfect if you prefer a less intense coffee to accompany your breakfast.

Medium Roast

If you’re not quite a fan of dark roasts but still want a bit of strength in your coffee, Folgers offers their Medium Roast.

It strikes a balance between bold and mild flavors, proving to be a versatile option for various coffee drinkers.

Medium-Dark Roast

For those who prefer their coffee with a bit more depth, Folgers Medium-Dark Roast is the perfect choice.

This variety provides a rich and full-bodied flavor that’s not quite as intense as a dark roast.

Dark Roast

For those who love their coffee bold and intense, Folgers has a selection of Dark Roast options.

These varieties have a stronger, more robust flavor that will satisfy even the most ardent coffee enthusiasts.

Gourmet Supreme

Folgers Gourmet Supreme is a deep and full-bodied dark roast coffee that’s perfect for those who appreciate a rich and complex flavor in their cup.

Quality and Taste

Folgers Classic Roast Instant Coffee, 8 Ounces
  • 100% pure coffee. Roasted in New Orleans, Louisiana
  • Easy-open flip top lid seals in freshness
  • Just add water, stir and enjoy for a quick instant coffee
  • Use in recipes to add a rich coffee flavor. Dissolves smoothly in batters and sauces
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Arabica Vs Robusta

When it comes to coffee brands, the type of beans used can greatly impact the quality and flavor. Arabica and Robusta are the two primary types of coffee beans, with Arabica accounting for around 70% of global production.

Arabica beans tend to have a smoother, more delicate flavor, while Robusta beans are more bitter and less aromatic.

Generally, high-quality coffee brands use Arabica beans, but Folgers uses a blend of Arabica and Robusta beans to achieve its signature taste.

Pre-ground Versus Whole Beans

One important factor in coffee quality is whether it’s sold as pre-ground or whole beans.

Pre-ground coffee deteriorates faster due to a larger surface area exposed to air, causing it to lose its flavor quickly.

Whole beans, on the other hand, retain their freshness, aroma, and flavor longer.

Folgers primarily offers pre-ground coffee, which could affect its overall quality and taste when compared to freshly-ground, whole bean options.

Acidity and Caffeine Content

Different coffee brands and blends vary in acidity and caffeine content.

A higher acidity level can result in a tangy and more bright flavor, while lower acidity makes for a smoother, less intense taste.

Arabica beans generally have lower acidity and less caffeine than Robusta beans.

Since Folgers uses a mix of Arabica and Robusta beans, expect a slightly higher acidity and caffeine content than a purely Arabica blend.

Taste and Flavor Profiles

Taste and flavor profiles differ between coffee brands based on the type of beans used, the roast level, and other factors.

Given Folgers’ blend of Arabica and Robusta beans, its taste leans more towards the Robusta side.

This means a stronger, somewhat bitter taste, but it also allows for various flavor profiles due to the combination of beans.

Nutty Flavor

Some coffee brands highlight a distinct nutty flavor, often coming from Arabica beans.

Folgers may not have the most prominent nutty flavor, given its use of both Arabica and Robusta beans; however, you might still detect subtle hints of nuttiness, depending on the specific blend.

Smoky Flavor

A smoky flavor profile is often associated with darker roasts and Robusta beans, which have a more intense, bold taste.

As Folgers is a blend of both Arabica and Robusta beans, it offers a smokier flavor than some Arabica-only blends.

However, this flavor may vary between different Folgers blends, as some are roasted to a darker level than others.

Comparisons with Other Brands

Folgers Classic Roast Medium Roast Coffee, 72 Keurig K-Cup Pods
  • Contains 6 Boxes of 12 Folgers Classic Roast Medium Roast K Cup Pods (72 Count Total)
  • Rich, pure medium roast coffee in convenient K-Cup pods
  • The Best Part of Wakin’ Up in simple, single-serve pods
  • The smooth flavor and distinctive aroma you love, brewed with the touch of a button
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Folgers Vs Starbucks

When comparing Folgers to Starbucks, it’s important to note that Starbucks is known for its specialty coffee beverages and a more robust, unique flavor profile.

On the other hand, Folgers is a prevalent brand in America, known for its classic taste and affordability.

While Starbucks may provide more diverse options and a richer taste, Folgers can satisfy your daily caffeine fix without breaking the bank.

Folgers Vs Maxwell House

Both Folgers and Maxwell House have a long-standing history in the United States, providing customers with affordable and consistent coffee products.

However, Folgers is often considered to have better consistency in flavor according to customer reviews.

Maxwell House, while still a popular option, has faced complaints about changes to its formula, leading to a more bland taste.

Folgers Vs Dunkin’ Donuts

Folgers holds its ground when compared to Dunkin’ Donuts coffee.

Dunkin’ Donuts is renowned for its smooth, mild taste and quick service.

While the coffee flavors may differ, both brands have a committed customer base.

Folgers allows you to enjoy a classic coffee experience at home, while Dunkin’ Donuts provides a convenient option for on-the-go coffee drinkers.

Folgers Vs McCafe

Comparing Folgers to McDonald’s McCafe, the main difference lies in the convenience factor and taste preference.

McCafe is usually available at McDonald’s restaurants, making it an easy option for those on the move.

Folgers, as a grocery store staple, is more oriented towards the home-brewed experience.

Both brands offer a satisfying cup of coffee, with the choice ultimately coming down to individual tastes and convenience needs.

Folgers Vs Green Mountain Coffee

Green Mountain Coffee, owned by Keurig Green Mountain, is another brand offering a wide range of coffee flavors and roast levels.

Known for its commitment to sustainability and ethical sourcing, Green Mountain Coffee focuses on providing an environmentally-friendly option.

Folgers, while not necessarily focused on sustainability or organic offerings, still delivers a consistent and classic coffee taste.

In this comparison, your choice may be influenced by environmental concerns or brand values in addition to taste preferences.

Popularity and Reputation

folgers coffee

Market Share and Sales

Folgers is undoubtedly a popular choice for coffee drinkers in the United States.

In fact, they are the biggest seller of ground coffee in the country, outselling competitors like Starbucks by a significant margin.

This widespread popularity can be attributed to their wide availability and competitive pricing, making Folgers easily accessible for consumers.

Advertising and Slogans

Folgers has been successful in creating memorable advertising campaigns over the years, with their catchy slogan, “The best part of waking up is Folgers in your cup.”

This jingle has become synonymous with the brand, helping Folgers resonate with consumers and solidify its place in American coffee culture.

Customer Sentiments

While Folgers may be popular, it’s important to note that its reputation is not without controversy.

Some coffee enthusiasts have criticized the brand’s quality, labeling it as mediocre.

However, taste is subjective, and many Folgers drinkers still enjoy the familiar flavor and aroma that they’ve come to associate with their morning cup of joe.

Appeal to Millennials

When it comes to attracting younger generations, Folgers has faced some challenges.

Many millennials are drawn to specialty coffees and local artisan roasters, seeking unique and high-quality options.

To address this, Folgers has been making an effort to modernize its image and brand positioning.

By experimenting with new packaging designs, marketing strategies, and product lines, they hope to attract a more diverse range of coffee drinkers and improve their overall reputation.

Sustainability Efforts

Folgers Coffee is committed to improving the lives of the farmers who grow their coffee, promoting sustainability in their supply chain.

They source their coffee beans from farms that are environmentally sustainable, ensuring that the coffee you drink is not only ethically sourced but also good for the planet.

In their journey towards sustainability, Folgers has implemented several initiatives to support the coffee-growing regions.

Their involvement focuses on those areas that need help the most, aiding in the development of a more sustainable coffee supply chain.

You might be interested to know that Folgers is working towards climate resilience, supporting farms and communities to better adapt to the changing weather patterns and ensuring the long-term viability of coffee production.

This makes a positive impact on the environment and the future of this beloved beverage.

While Folgers coffee may not be marketed as organic, they are constantly balancing the need to protect the environment and the affordability of their products.

The focus mainly lies in the ethical practices and sustainable methods to minimize the impact on the planet and the livelihood of coffee farmers.

As a coffee lover, it’s essential to appreciate the efforts undertaken by brands like Folgers in promoting sustainability and environmentally-friendly practices in the industry.

So, next time you enjoy that cup of Folgers coffee, you can feel good about the company’s commitment to making a positive impact on the world at large.

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